Marketing
This section provides examples of marketing assignments created throughout my Master's program.
Starbucks C.A.F.E Program Blog Post
This blog post was created for a stakeholder management course. The blog was written for external stakeholders relating to a case study featuring Starbucks's C.A.F.E. Program.
Starbucks C.A.F.E Program Memo
This memo was created alongside the blog post. This memo was written with an internal employee stakeholder audience in mind.
Starbucks C.A.F.E Program Press Release
This press release went along with the previous assignments for the stakeholder course, functioning as an announcement to media.
Dunkin' Marketing Strategy
Write Up
This marketing strategy was created for an advanced integrated marketing communications course and focused on the popular brand, Dunkin'.
Dunkin' Marketing Strategy Presentation
This presentation accompanied the write-up as a way to present the information in a fictional setting.
Nike Promotional Advertisement
I created this graphic for a fictional Nike advertisement for a marketing class using royalty-free images via Canva.
